Lavazza BLUE Dominican launched a system for the espresso capsules, jewel of the Made in Italy, in a glamorous image and Italian flavors, guests savored the delicious espresso offered at the Residence of the Embassy of Italy along the Italian ambassador in Santo Domingo, Dr. Arturo SE Olivieri, customers, journalists and opinion leaders.
Lavazza BLUE, which stands for Best Lavazza Ultimate Espresso, is an innovative closed system of attractive design composed of single-dose capsule machine and self-protection, which allows to always have available the pleasure of a quality espresso, incredibly creamy and aromatic. The wide range of capsules, in five different flavors and aromas, satisfy any form of consumption, from the Italian espresso to regular coffee or cappuccino classic, while maintaining the texture and taste of authentic Italian espresso.
Lavazza BLUE is conceived for the sectors OCS (Office Coffee Service), allowing companies to offer a break for coffee quality through an innovative, easy to use and exclusive to the high catering and hotel industry.
Lavazza BLUE distribution will focus on the market of Santo Domingo and will grow in the rest of the country by the company CORPORATION 9013. Lavazza
born in 1895 and is today one of the largest coffee producers in the world, a leading Italian food market with a share of 47.6% (by value, source Nielsen). The company ended the year for 2010 with a turnover of more than 1,100 million euros and worldwide their payroll exceeds 4,000. It has 8 subsidiaries and is present in over 90 countries with 6 plants, four in Italy, one in India and one in Brazil. Lavazza Directorate Central and South America, led by Cesare Noseda and especially designed to establish a closer link with the Latin American continent, will be responsible for promoting and strengthening the presence of Lavazza in the Dominican market.
With its entry into the Dominican market Lavazza important to the challenge in a country where coffee is still one of the main drinks. Lavazza BLUE is presented in the Dominican Republic as something more than just a product. Carries a heritage of values, style and taste of Italian who have contributed to the success of Lavazza in the world. In fact, Lavazza BLUE since its debut, the symbol has special attention to the quality of the mixtures and a new way to enjoy the classic cup of coffee.
"For 115 years Lavazza is intended to be ambassador to the world of authentic Italian espresso" - remarked Cesare Noseda, general manager of Central and South America Lavazza - "This is why we are happy to offer our espresso also a market demanding as the Dominican Republic, offering an innovative, exclusive and high quality. "
Lavazza BLUE, which stands for Best Lavazza Ultimate Espresso, is an innovative closed system of attractive design composed of single-dose capsule machine and self-protection, which allows to always have available the pleasure of a quality espresso, incredibly creamy and aromatic. The wide range of capsules, in five different flavors and aromas, satisfy any form of consumption, from the Italian espresso to regular coffee or cappuccino classic, while maintaining the texture and taste of authentic Italian espresso.
Lavazza BLUE is conceived for the sectors OCS (Office Coffee Service), allowing companies to offer a break for coffee quality through an innovative, easy to use and exclusive to the high catering and hotel industry.
Lavazza BLUE distribution will focus on the market of Santo Domingo and will grow in the rest of the country by the company CORPORATION 9013. Lavazza
born in 1895 and is today one of the largest coffee producers in the world, a leading Italian food market with a share of 47.6% (by value, source Nielsen). The company ended the year for 2010 with a turnover of more than 1,100 million euros and worldwide their payroll exceeds 4,000. It has 8 subsidiaries and is present in over 90 countries with 6 plants, four in Italy, one in India and one in Brazil. Lavazza Directorate Central and South America, led by Cesare Noseda and especially designed to establish a closer link with the Latin American continent, will be responsible for promoting and strengthening the presence of Lavazza in the Dominican market.
With its entry into the Dominican market Lavazza important to the challenge in a country where coffee is still one of the main drinks. Lavazza BLUE is presented in the Dominican Republic as something more than just a product. Carries a heritage of values, style and taste of Italian who have contributed to the success of Lavazza in the world. In fact, Lavazza BLUE since its debut, the symbol has special attention to the quality of the mixtures and a new way to enjoy the classic cup of coffee.
"For 115 years Lavazza is intended to be ambassador to the world of authentic Italian espresso" - remarked Cesare Noseda, general manager of Central and South America Lavazza - "This is why we are happy to offer our espresso also a market demanding as the Dominican Republic, offering an innovative, exclusive and high quality. "
Note.
"Espresso is a drink of Italian origin (also espresso or espresso). Is a type of brewing. Should be an end to the production of the drink through an espresso machine. It is characterized by rapid preparation and more concentrated flavor. "
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